Inspiration
The Inspiration page is your idea feed. Glowtify generates content ideas tailored to your brand, your audience, and your key moments β each one rendered as a social-post-style card so you can immediately see what it would look like in the wild.
You're never starting from a blank page. You pick from the feed, hit "Use this idea", and the draft becomes an epic ready to edit.
Two tabs: Explore and Savedβ
- Explore β fresh ideas Glowtify generates continuously, sorted by suggested publish date
- Saved β ideas you've bookmarked for later (the bookmark is per-user, so your teammates don't see your saved list)
Reading a cardβ
Each idea is presented as if it were already a Facebook / Instagram post, with fake engagement counters (216 likes, 117 comments, 44 shares) to help you picture the rendering. Elements on every card:
- Date β when Glowtify suggests you publish this
- Channel β Facebook / Instagram Post, Multi-Channel, etc.
- Category β the content category this idea falls into (see below)
- Copy β the actual caption draft
- "See more" β expand long copy
- Fake social counters β purely visual, to aid judgment
- Buttons: Like / Comment / Share (decorative, but the like state persists so you can tag what resonates)
- Primary actions: Dismiss or Use this idea
Content categoriesβ
Every idea is tagged with a category β the editorial angle. Categories Glowtify uses:
- Behind the Scenes β craft, sourcing, team, process content
- Educational β how-to, tips, advice
- Question β poll-style or open-ended prompts to your audience
- Promotional β direct offer, discount, product push
- Testimonial β customer quotes, case studies, reviews
- Live Event β announcement / reminder for an event, webinar, Q&A
- Poll β fully structured poll format
- Product β spotlight on a specific product or collection
- Content β narrative / storytelling posts
Categories match your Content Pillars from Marketing Strategy. A well-mixed content calendar shouldn't lean too heavily on one category.
Why ideas are personalizedβ
Each suggestion is shaped by:
- Your Business DNA β tone, positioning, audience
- Your Marketing Strategy β priorities, content pillars, funnel mix
- Your Event Calendar β upcoming key moments seed timely ideas
- Your past performance β Glowtify leans into categories that worked for you
- Your dismisses β ideas you dismiss teach the engine what not to propose
If suggestions feel off-brand, the fix is upstream β refresh your Business DNA and Marketing Strategy.
Saving an ideaβ
Click the bookmark icon on any card to save it. Saved ideas stay available until you convert them to epics or remove them. Useful for quick capture when you're scanning the feed but not ready to commit.
Turning an idea into an epicβ
Click Use this idea on any card. Glowtify creates a new epic pre-filled with:
- The brief, seeded from the idea's category, copy, and channel
- The suggested date pre-selected for publication
- The linked buyer persona (if applicable)
From there, you edit in the regular epic editor.
Guardrailsβ
(Feature being rolled out β details to follow. Short version: Guardrails let you pre-declare topics, claims, or framings that should never appear in generated ideas for your brand. Think of it as a brand safety filter specific to your industry and positioning.)
What to do with bad ideasβ
Dismiss them. The engine learns. One dismiss is a soft signal; repeated dismisses in a category or around a theme are a strong signal that shifts future suggestions.
Related articlesβ
- Business DNA β the context that personalizes inspiration
- Marketing Strategy β Content Pillars β the editorial structure behind categories
- Edit an Epic β where an idea becomes published content
- Calendar β see your picked-up ideas laid out over time