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Edit a social post

Social posts are the most common epic type in Glowtify. The editor adapts its fields, preview, and limits based on the destination platform — Meta (Facebook + Instagram), LinkedIn, and TikTok all have their quirks and Glowtify surfaces them inline.

See Edit an Epic for the generic layout, brief, tasks, and chat flow common to every content type.

What's unique to social posts

  • Caption editor with character counter for the target platform
  • Hashtag suggestions based on your Business DNA and the post's topic
  • Media picker with format-specific sizing (square, portrait, story, landscape)
  • Mention / tag fields when the platform supports them
  • Link preview with the first URL automatically promoted
  • Platform preview — your post rendered as it will look in-feed

Platform-specific editors

Meta (Facebook + Instagram)

  • You pick which Meta surface to publish on: Facebook page, Instagram account, or both
  • If you pick both, you can override per platform — different caption for Facebook than Instagram
  • Product tagging (Instagram Shopping) when available on your account
  • First-comment placement option to move long hashtag lists out of the main caption

LinkedIn

  • Caption limit higher than Instagram (up to 3 000 characters)
  • Article-style posts supported for long-form content
  • Organization vs personal profile selector — LinkedIn requires choosing who publishes

TikTok

  • Caption limit around 2 200 characters
  • Video format only — TikTok doesn't accept static images
  • Duet / stitch permissions set at publish time
  • Hashtag challenges suggested when relevant to your vertical

Previewing

The preview panel switches to match the platform. If you're publishing to multiple platforms, the preview tabs let you check each rendering.

Publishing

All social posts use soft scheduling — Glowtify stores the post and publishes it at the scheduled time via the platform API. See Smart Scheduling for the full details.

If something fails at publish time, see Publication errors.