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Onboarding overview

The onboarding wizard sets up your store the first time you sign up, and again each time you create a new store. It's the fastest way for Glowtify to learn your brand and get you to useful output quickly.

Takes 10–20 minutes. You can skip steps and come back later β€” progress is saved automatically.

The six steps​

The wizard walks you through six stages, each a quick decision:

  1. Brand DNA β€” who your brand is (tone, visuals, positioning)
  2. Brand DNA review β€” confirm what Glowtify inferred
  3. Business challenge β€” the goal you're chasing right now
  4. Channels β€” which channels you use
  5. Key moments β€” upcoming dates that matter
  6. Review campaigns β€” the campaign plans Glowtify proposes based on everything above

After review-campaigns, you finish with Complete account β€” final account setup (password, billing if applicable).

Why each step exists​

Each step populates one slice of Glowtify's knowledge about you:

  • Brand DNA β†’ feeds the Business DNA layer
  • Business challenge β†’ anchors your Marketing Strategy
  • Channels β†’ sets which connectors Glowtify prioritizes
  • Key moments β†’ drives the calendar and campaign suggestions
  • Review campaigns β†’ the output: ready-to-run campaign plans

You can update any of this later β€” see the individual articles for each layer.

What if I skip steps?​

Skipped steps leave Glowtify with less context. You'll still be able to use the app, but:

  • Content generations may be less aligned to your brand (skip Brand DNA)
  • The dashboard won't highlight upcoming opportunities (skip Key moments)
  • Channel suggestions will be generic (skip Channels)

We recommend doing all six β€” it pays dividends.

After onboarding​

Once onboarding is done, you land on the Dashboard. From there you can: