Skip to main content

Strategy

The Strategy page is the operational view of your Marketing Strategy — where priorities and key moments turn into concrete weekly and monthly plans.

What you see here​

  • This month at a glance — the goals and key moments tied to the current period
  • Upcoming — what's on the radar for next weeks
  • Gaps — periods where Glowtify detects a lack of planned content
  • Recommended epics — AI-generated proposals aligned with your strategy

Turning a recommendation into an epic​

From any suggestion card, click Create epic to spin up a new epic pre-filled with:

  • The relevant date and channel
  • A brief aligned with the underlying goal or key moment
  • Context from your Business DNA

You save the 3 minutes of setup that usually precede every new epic.

Reviewing strategy coverage​

The coverage indicator shows how your actual plan (what's in calendar + list view) matches your declared strategy:

  • Green — strategy goals are well-covered
  • Yellow — some goals under-served
  • Red — significant gaps ahead

Click the indicator for a breakdown by goal and period.